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Revealed: The $12,500 Copywriting Formula
Category |
: Writing |
Times Read |
: 109 |
Date |
: 11 April 2008 07:00 |
Have you heard of Brian Keith Voiles? Probably not, but if you have eyes youve seen his ad campaigns and you probably even bought products that he created ad campaigns for. Would you like to have the formula he gets paid $12,500 to put into use for Fortune 500 Companies?Well then, todays your lucky day, isnt it? If you follow this formula whenever you write a sales letteror an ad youll see how well it increases your success. Remember that the key to writing a sales letter is that the job of every paragraph is to make the reader want to read the next paragraph. Use this as a skeleton when you write ads and then goback through your ad to make sure youve covered all nine points in the right order.1. ATTENTION - Write a headline that GRABS your reader. Fear or curiosity are good places to start. For example: "Ex-Truck Driver Makes $21,815 a Month Doing What Youre Not"2. INTEREST - List the benefits of your product or service. Acknowledge their problem while showing you have the solution. Show that youve been where they are and you can help them. 3. CREDIBILITY - Mention referrals and references of how others have benefited from your product or service.4. PROVE - Show testimonials with full names and cities or countries. Offer a risk-free guarantee.5. BELIEVABLE - Give your full contact information. Make it easy for them to buy with no hassles. Let them know why they should trust you.6. SCARCITY - Have limited offers, special time sensitive sales, discounts on a few products in limited quantity.7. ACTION - Ask for the sale. Make it simple. 8. WARN - Let them know the pain theyll experience if they dont use your product. i.e. If youre sellinga wrinkle cream let them know how dry their face will be and how much deeper their wrinkles will get withoutyour product - if thats true. Dont lie.9. NOW - Tell them why they should buy right now.Thats it. Now youve got the skeleton that the best copywriters in the world use. If you want more information on copywriting from Brian Keith Voiles go to:http://www.nmmastery.com/admagic/index.shtml About the Author Get Your 2 FREE eBooks & a FREE report: "Million Dollar Emails", "How To Start Your Own Traffic Virus" & "The 13 Deadly Internet Marketing Mistakes Almost Every Business Is Making..." mail to: webmaster87-5956@autocontactor.com
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